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As we slowly slip into winter temperatures and cheese-based recipes reign supreme in our kitchens, three well-known Savoy cheese sectors (Raclette, Emmental, Tomme), grouped under a single entity, the Organisme de défense et gestion (ODG) Savoicime, are hoping to move from PGI (Protected Geographical Indication) to PDO (Protected Designation of Origin) status. The aim is to improve the reputation and quality of these cheeses compared to the current PGI. An opportunity to look at the main differences between these two official signs, and the benefits for many producers. Raclette, Emmental and Tomme de Savoie are three cheeses that currently benefit […]

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  Created in 2014 by prolific designer Sacha LAKIC, the iconic BUBBLE furniture line for Roche Bobois required the development of three-way stretch fabrics (Techno 3D) that perfectly embrace its round shapes. But it was its design that made it a commercial success. As its creator explains, this is the magic of design: “It acts like an irresistible attraction that is generated by a shape, by perfect proportions, by colors, materials, reflections and highly evocative lines“. Design has a direct impact on brand awareness and desirability, because “aesthetics is what you see first. […] I believe that the discovery of […]

For the fourth year running, the European Commission is extending its “ideas powered for business” grant fund for SMEs from January 22, 2024 to December 6, 2024. The objective of this grant is to support European SMEs in the protection of their innovations by helping them to protect their inventions, trademarks and products through industrial property titles by taking charge of part of the official fees. The Fund is open to SMEs established in the European Union. The criteria to enter this category have been provided by the Commission (European Commission website). If you have already benefited from this grant […]