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At Mark & Law, we’re passionate about innovation – and therefore naturally interested in artificial intelligence. We see it as a powerful tool with fascinating possibilities, provided – as with any tool – it is used with discernment and the necessary checks and balances. We are also committed defenders of copyright. This right is the breeding ground for culture, emotion, sharing, sometimes debate or rejection – but always the guarantor of what we cherish in our civilization. This is why we welcome the legal action taken by the Syndicat National de l’Édition (SNE), the Société des Gens de Lettres (SGDL) […]

Whether on your website, your products or your advertising materials, the use of a photo, an image, a sound or a musical extract is based on their originality and aesthetic appeal. These creations, true works of the mind, draw attention to your company or products. But behind every work lies an author and his or her rights. Here are a few essential rules to keep in mind: 1. You must ask permission from the author: – wheter he or she is one of several authors,  – one of your employees, – or even your advertissing agency.    💣 Even in […]

✨ MARK & LAW team wishes you all the best for 2025! ✨

On November 18, Philippe BOHLAND had the pleasure of attending the Côte-Rôtie & Condrieu Professional Meetings, held in Bordeaux. This event, which brings together wine enthusiasts and professionals, highlights two prestigious appellations of the Rhône vineyards: Côte-Rôtie and Condrieu. A Meeting at the Crossroads of Wine and Intellectual Property The Côte-Rôtie & Condrieu Professional Meetings offer a unique opportunity to explore exceptional wines while fostering exchanges among industry professionals. This event also provided a platform to address critical topics such as the protection of Designation of Origin, the management and safeguarding of trademarks in a competitive market, and the defense […]

A part of the MARK & LAW team had the opportunity to visit the World Intellectual Property Organization (WIPO), based in Geneva, a key player in promoting and protecting intellectual property (IP) rights on a global scale. What is WIPO? Founded in 1967, WIPO is a specialized agency of the United Nations with the mission to encourage innovation and creativity through a balanced and accessible international intellectual property system. It currently has 193 member states and administers several international treaties, including the Patent Cooperation Treaty (PCT) and the Madrid Agreement concerning the international registration of trademarks. During our visit, we […]

The 2024 edition of the Festival Lumière will take place at several venues in the Lyon Metropolis from Saturday 12 to Sunday 20 October 2024. The Festival Lumière, held every year in the Lyon area, is one of France’s major cinema events. Created in 2009 by the Institut Lumière, the festival celebrates heritage cinema and pays tribute to cinematographic works that have marked the history of the 7th art. The Festival Lumière is a flagship event for all film lovers, attracting cinephiles from all over the world to (re)discover masterpieces and attend exclusive retrospectives. This year, as in 2018 and […]

September marks the start of a new school year for children and teenagers, and is often accompanied by registrations for various extracurricular activities. This is an opportunity for the CNIL (French National Commission for Information Technology and Civil Liberties) to remind everyone of the importance of good practices in personal data protection, especially when faced with the many forms that need to be filled out. The French Data Protection Act and the GDPR require companies and entities to comply, but it is important to remember that the primary goal of these regulations is to ensure the protection of individuals’ data. […]

Between June 11 and July 3, 2024, the INPI (French National Institute of Industrial Property) was operating at full capacity, as the trademark “Nouveau Front Populaire” was registered seven times, both as a wordmark and as a figurative mark, on successive dates by each of the four parties forming the NFP movement. Regardless of political considerations, the commendable reflex to protect the name of one’s party is praiseworthy but the proper use and understanding of trademark rights raises questions. Indeed, the first two parties that registered the trademark on the same day, June 11, 2024, namely the Socialist Party and […]

By Odin, we didn’t see that coming! The Vikings were known as relentless explorers, travelling from their native Scandinavia to America, via present-day Ukraine and Constantinople. They were also known more negatively for sacking European cities during the Middle Age. But who would have thought that they could be the originators of the embryo of trademark law? And yet, during the Viking period (between the 8th and 11th centuries), in Scandinavia as elsewhere, trade between people, cities, regions and countries was already highly developed. As it has always been the case, and still is the case today, contemporaries sought to […]

It’s been 2 weeks since the EURO football tournament started, and intellectual property law still prevails during this event. Indeed, intellectual property is everywhere, even (or especially) in football! This EURO 2024 is another opportunity to focus on our most famous player, Kylian Mbappé, and his relationship with intellectual property. As a savvy businessman, Kylian Mbappé has worked hard on his image, especially on protecting his brand image. This protection now stretches beyond French borders. Indeed, the athlete currently owns 16 European Union trade marks. They include both word marks with his name and figurative marks featuring his initials, the […]